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Horologists often look down on the term 'fashion timepiece'. They tend to focus on the mechanical genius of their creation. Luxury watches that fulfill both these needs are difficult to find.

In men's wear, where most are straight jacketed by the limited expression of a two piece suit, accessorizing is the only way to be stylish. The watch has surpassed the cuff link as the chosen demonstration of individuality. High quality, elegant timepieces are all-important.

In a woman's fashion world, where accessories are many and varied, the choice of watch must be superb if it's to win envious looks. While men's timepieces work equally well in varied situations, women's pieces have to change to move between gym, corporate world and night life. A man might get away with owning only one piece, while a woman will have to acquire a few.

The wearer's character determines where he looks for his piece. Those who value popular brands will shop within the parameters of trademarks. Individuals in search of technical brilliance will look for less trendy brands which focus on complex features.

Those who start trends rather than follow them will prefer to attend auctions in search of a piece that took a year to create and whose character surpasses its monetary value. Such buyers can be certain that theirs is a one of a kind item. This item will also tend to have more features than other kinds.

This aspect is much valued among connoisseurs. The more features a watch has, the more difficult it is to make. The ability to keep precise time is also an important factor in the quality of a timepiece.

The search for luxury watches which are both technically brilliant and fashionable should not be underestimated. A large investment will need to be made, after all. Ultimately, the best end result is the feeling that one has invested in a work of art.








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